Project Name: Al Ihssan Brand Identity
The Client: Al Ihssan Human Care Charity Association
Location: Jeddah, Saudi Arabia
Project Activity: Identity Design
The Client: Al Ihssan Human Care Charity Association
Location: Jeddah, Saudi Arabia
Project Activity: Identity Design
ABOUT THE CLIENT
Al Ihssan Charitable Society for Humanitarian Care was founded in Jeddah, Saudi Arabia. It focuses on caring for all those living in ligaments and endowment buildings on a continuous basis, and giving them social, psychological, health and economic support, and providing decent livelihoods for every needy person by providing their social, cultural, psychological and health needs.
Their vision is “To become the pioneering model in the field of human care.”
Al Ihssan Charitable Society for Humanitarian Care was founded in Jeddah, Saudi Arabia. It focuses on caring for all those living in ligaments and endowment buildings on a continuous basis, and giving them social, psychological, health and economic support, and providing decent livelihoods for every needy person by providing their social, cultural, psychological and health needs.
Their vision is “To become the pioneering model in the field of human care.”
ABOUT THE PROJECT
When we were approached by Al Ihssan Charitable Society; we were drawn into their compassion and empathy for elders and how much they care about them. The project immediately took a personal turn when we visited their care center; it felt like this project has to reflect all their efforts and
accomplishments.
When we were approached by Al Ihssan Charitable Society; we were drawn into their compassion and empathy for elders and how much they care about them. The project immediately took a personal turn when we visited their care center; it felt like this project has to reflect all their efforts and
accomplishments.
The logo symbolism was a challenge for us because we didn’t want to go with the cliché direction of all charitable organizations take “the hand”; in fact we wanted a symbolic that reflect their care. They hug symbolism was the perfect way to put their name into action.
This project was a special one to our hearts and we loved working on it.
This project was a special one to our hearts and we loved working on it.
