Project Name: Vizyon Brand Identity
The Client: Anas Abu Oudah
Location: Istanbul, Turkey
Project Activity: Identity Design, Packaging, Signboard
The Client: Anas Abu Oudah
Location: Istanbul, Turkey
Project Activity: Identity Design, Packaging, Signboard
ABOUT THE CLIENT
Vizyon is well known eyewear shop in Istanbul, Turkey. It offers you both style and endurance. Their shop has various of brands like Persol, Finlay & Co., Oliver Peoples, Police, Tom Ford, Ray Ban, Oakley, Oliver Goldsmith, and many other brands. Their prescription sunglasses also provide you with an opportunity to excel without compromise in either vision or performance.
Vizyon is well known eyewear shop in Istanbul, Turkey. It offers you both style and endurance. Their shop has various of brands like Persol, Finlay & Co., Oliver Peoples, Police, Tom Ford, Ray Ban, Oakley, Oliver Goldsmith, and many other brands. Their prescription sunglasses also provide you with an opportunity to excel without compromise in either vision or performance.
ABOUT THE PROJECT
When we started working on the brand identity we wanted to create a symbolic logo that represent the nature of the business which is optics, luckily the brand name allowed us to come up with a glasses symbolic which was a major factor to the creativity of the brand.
We have been experimenting with typography layout and this project offered us a chance
When we started working on the brand identity we wanted to create a symbolic logo that represent the nature of the business which is optics, luckily the brand name allowed us to come up with a glasses symbolic which was a major factor to the creativity of the brand.
We have been experimenting with typography layout and this project offered us a chance
to design the brand communications like posters and stationery.
The minimal logo fits with the brand’s straight-talking ethos, using clean lines and clear spacing to fit with the optical theme. The glasses icon within the main logo typeface add a creative touch with subtle variation. A classic monochrome color palette ensures a simply elegant finish that keeps a professional feel that people can trust.
